Sustainable Fashion
Our Guiding Principles
We don't use Polyester. Our core line is crafted completely in organic cotton.
Like organic foods 20 years ago, the idea of organic cotton is confusing to many of us. It’s taken a little longer to catch on because the correlation isn’t as directÂ. However, more people are becoming knowledgeable as to how the organic cotton movement is just as powerful and important as that of organic foods. In addition to being one of the most widely grown crops in the world, growing conventional cotton is also one of the most chemical-Âintensive. These chemicals have tremendous impact on the earth’s air, water, soil, and the health of people in cotton-growing areas. They are among the most toxic chemicals as classified by the worldwide Environmental Protection Agencies.
The problem is even worse in developing countries like India with uninformed consumers, and lack of stable institutions and property rights. In addition to destroying the land, thousands of farmers die from exposure to these chemicals every year.
So, we’ve decided to put together a little information to help spread the word.Â
Organic Cotton
Organic cotton refers to naturally cultivated cotton without the use of any synthetic agricultural chemicals such as fertilizers or pesticides or transgenic technology.
Organic cotton is grown using methods and materials that have a low impact on the environment. Organic production systems replenish and maintain soil fertility, reduce the use of toxic and persistent pesticides and fertilizers, and build biologically diverse agriculture. ThirdÂ-party certification organizations verify that organic producers use only methods and materials allowed in organic production. In addition, government regulations prohibit the use of genetically engineered seed for organic farming.
Organic cotton now equals 0.7 percent of global cotton production. We are getting there, albeit slowly. When more customers purchase garments made from organic cotton then there will be more demand for organic cotton. Together we can improve the percentage of organic cotton in global cotton production.
Our Impact
'Little Buttercups' is dedicated to eco-conscious choices, from organic cotton and eco-friendly dyes, to wooden or coconut shell buttons, to bio-degradable packaging and labeling. We ensure that our clothing leaves a gentle footprint on the Earth. Our mantra is 'quality over quantity,' where every garment is a testament to responsible craftsmanship.
Our commitment to the planet is sewn into every stitch. We believe that fashion should be as kind to the Earth as it is to our children.